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Maps

Use maps to convey specific locations that may not be widely known or to provide context of positions relative to fixed points. They should be only as complicated as necessary to convey the main point quickly.

Maps

Types of maps

Example of a map illustration of Loyola University Chicago's Lakeshore campus
Maps

Guidelines

  • Text styles can be 1- to 2 points smaller in maps, since written information is brief. 
  • In general, maps are assumed to be oriented with North at the top. 
  • Colors used in maps should not be used elsewhere.

Rules, arrows, and labels

  • Solid rules: 0.35 points
  • Dotted rules: 0.50 points
  • Arrowhead: Curved
  • Bold (6+) = Key locations
  • Italics (6+)= Landmarks
Dos and Don'ts

What to do

  • Oriented with North at the top
  • Since information in maps is brief, text styles can be 1 to 2 points smaller

What not to do

  • Do not use map colors elsewhere. Map colors are for maps alone

Map colors

Loyola University Chicago's approved brand color of blue to indicate water on a campus map illustration.

Water

CMYK: 10-3-3-0
RGB: 225, 235, 239
PMS: 7541U
HKS: #e2ebf0

Loyola University Chicago's approved brand color of gray to indicate land on a campus map illustration.

Land

CMYK: 6-3-8-7
RGB: 20, 222, 216
PMS: Cool gray 1u
HKS: #ddded8

Loyola University Chicago's approved brand color of green to indicate grass on a campus map illustration.

Grass

CMYK: 30-15-35-5
RGB: 172, 184, 162
PMS: 453u
HKS: #adb9a2

Loyola University Chicago's approved brand color of red to indicate a building on a campus map illustration.

Building 1

CMYK: 30-45-45-15
RGB: 159, 126, 116
PMS: 4715u
HKS: #98777

Loyola University Chicago's approved brand color of orange to indicate a building on a campus map illustration.

Building 2

CMYK: 15-30-95-10
RGB: 196, 162, 130
PMS: 466u
HKS: #b6997a

Loyola University Chicago's approved brand color of teal to indicate a building on a campus map illustration.

Building 3

CMYK: 40-25-30-15
RGB: 138, 150, 149
PMS: 7494u
HKS: #8a9796

Loyola University Chicago's approved brand color of gray to indicate a building on a campus map illustration.

Building 4

CMYK: 20-15-15-2
RGB: 197, 198, 199
PMS: Cool gray 3u
HKS: #c6c7c8

Map colors