Loyola University Chicago

School of Communication

Adjunct Faculty Directory

Alix Salyers

Title/s: Adjunct Faculty

Phone: 312.310.5412

E-mail: asalyers@luc.edu

CV Link: Alix Salyers CV

About

Alix Salyers is a senior strategic communications professional with a proven track record of business growth and development and more than 30 years of experience in corporate and marketing communications and integrated marketing solutions. She has worked with global blue-chip brands in a variety of industries including consumer brands and packaged goods, the restaurant and hospitality industries, healthcare and consumer healthcare, pet products, technology and telecom, food and nutrition, retail and sports marketing. 
 
Alix’s expertise includes strategic media relations and coordination of multi-channel communications programs involving multiple agencies from disciplines including advertising, promotions, digital and social media, as well as business development, revenue growth, crisis and issues management, brand and consumer insights, channel neutral integrated communications solutions, client service and employee development.  Practice areas include: Marketing Communications, Corporate Communications, Crisis Management and Communications, Litigation Support and Communications, Integrated Marketing, Reputation Management, Media Relations, Digital Marketing and Communications.
 
Alix spent close to 20 years with Edelman, the world's largest public relations firm and was general manager of one of the country’s most dynamic mid-sized public relations firms. In addition she has spent close to 10 years managing in-house corporate communications for national retail and restaurant brands.  Her portfolio includes work for clients such as Burger King, KFC, McDonald’s, Microsoft, ConAgra Foods, Kraft/Heinz, Purina, Mars PetCare, Abbott Laboratories, Eli Lilly, BMW, Driven Brands, MAACO, Meineke, W Hotels, Nike, and the Indy Racing League.
 
A graduate of the University of Arizona and the Arizona State University College of Law, Alix feels lucky to have worked with what she considers amazing teams throughout her career, and is proud of the tenure and growth of those she has managed.
 
A recipient of numerous awards, she considers her Silver Anvil Award-winning campaign for KFC one of her greatest professional achievements.

Degrees

Juris Doctor
Arizona State University College of Law
Graduated Cum Laude with Honors
Phi Kappa Psi Legal Fraternity
 
B.A., History; B.A. Political Science
University of Arizona
Phi Beta Kappa
Phi Beta Phi

Professional & Community Affiliations

State Bar of Arizona
State Bar of Illinois
Federal Bar for the Northern District of Illinois
Illinois Licensed Real Estate Broker

Courses Taught

COMM 101 Public Speaking & Critical Thinking
COMM 210 Principles of Public Relations
COMM 318 Writing for Public Relations

Awards

Cannes Grand Prix (Print & Publishing)
PRSA Silver Anvil
IPRA Golden World Award
PRSA Big Apple Award
PRSA Chicagoland Skyline Award
IABC Chicago Spectra Award
Gold Quill Award
Inside PR/CIPRA Award
PRWeek Awards
PRNews Platinum Award