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Sara K. Gramata

Title/s:  Adjunct Instructor

Email: sgramat@luc.edu

About

Previously, Sara Gramata worked at Weber Shandwick NYC, a global PR and marketing firm, where she was responsible for launching sports and consumer marketing programs like the milk mustache campaign and worked with clients such as Hewlett Packard, Chrysler, Foot Locker, Islands of the Bahamas, FedEx Orange Bowl, Sports Illustrated, Hilton Head Island, CVS Pharmacy, Jean Michel Cousteau, FEMA and Ice Hockey in Harlem.

As Vice President at LaForce and Stevens, Gramata oversaw Krispy Kreme’s induction into the Smithsonian Museum and worked with the Dali Lama for The Body Shop. Clients also included Banana Republic, The Limited, Fila International, and Conde Nast Publications, specifically GQ, House & Garden, and Women’s Sports and Fitness magazines.

While at Outside Magazine, Gramata was responsible for marketing and sales partnerships with The North Face, REI, Nike, Volvo, Saab, Tag Heuer and Nikon. Following this, Gramata was a Vice President at Cramer Krasselt in Chicago and lead teams on Comcast, Career Builder, Au Bon Pain and Corona.

Previous teaching experience includes DePaul University and Concordia University, and has been at Loyola University Chicago since 2006.

Degrees

  • MBA, Loyola University of Chicago, 2004
  • BSJ, Ohio University, 1994

Courses Taught

  • Marketing 201, Honors
  • Marketing Strategy
  • International Marketing
  • Consumer Behavior
  • Sport Management courses

Awards

  • Beta Gamma Sigma
  • Faculty Person of the Year 2016

Selected Publications

Theo Epstein’s Managerial Strategy”– Interview, CNNI 11.3.16
What CEOs could learn from the Cubs’ Joe Maddon” – Crain’s Chicago Business 10.23.16