Loyola University Chicago

Quinlan School of Business

Curriculum

The Masters in Marketing (MSM) program delivers the strategic, creative curriculum ambitious professionals need to accelerate their careers in today's dynamic marketing communications industry.

As a graduate, you’ll gain the skills to build strong brands, exceed consumer expectations, and address global challenges with thoughtful, actionable innovations that meet the demands of today's marketplace.

Three tracks

MSM students choose one of the following three tracks:

All three tracks have a 12-course curriculum with 3 prerequisite courses.

Full-time and part-time students take evening classes housed in Quinlan's innovative Schreiber Center. Students learn from a world-class faculty and complete a comprehensive marketing curriculum that prepares next generation leaders today.

More about the program structure →