Advertising & Public Relations Adjuncts
Elizabeth (Lisa) Daly brings significant marketing and teaching experience to Loyola's School of Communications. Since 2007, she has been an English rhetoric instructor at Triton College. There, she also serves as an enrollment facilitator and on the college curriculum committee. Daly has additional teaching experience across grades K-12.
Concurrently, she has been engaged in all aspects of marketing/public relations. She began her career as Communications Associate for American Century Investors in Kansas City.
As Associate Editor of Employee Communications for Citibank in Chicago, she developed CEO/senior management and retail branch/human resource publications, speeches and videos. Daly received Citibank's Worldwide Service Excellence Award and an award from the International Association of Business Communicators.
She holds a bachelor's degree from the University of Missouri School of Journalism and master's degrees in English and Teaching.
Kaplan is the director of marketing and public relations at the Safer Foundation, one of the country's leading providers of re-entry servcies to ex-offenders. Before joining the Safer Foundation Kaplan was director of public relaions for the Metropolitan Pier & Exposition Authority (MPEA), which owns and operates Navy Pier and the McCormick Place Convention Center. Kaplan has won the prestigious Gold and Silver Trumpet Awards from the Publicity Club of Chicago for his work at MPEA.
Prior to entering the world of public relations, Kaplan spent much of his career in television news, winning eight Emmy Awards and three Writers Guild of America National Awards. He was an executive producer and writer of news and special projects for ABC, CBS and NBC stations across the country, including Chicago, Detroit and New Orleans. He also served as the Chicago producer for nationally-syndicated movie reviews by film critic Richard Roeper.
Kaplan is also a playwright. In 2005, the Bailiwick Theater produced his play, “Hit Man: The Hack Wilson Story,” about the life and times of the Chicago Cubs Hall of Fame outfielder. A DVD copy of that production is now part of the permanent collection of the National Baseball Hall of Fame in Cooperstown, New York.
Kaplan holds a Bachelor of Journalism degree from the University of Missouri School of Journalism.
Robert Kornecki, a 35-year veteran of the public relations business, teaches Organizational Communication and Public Relations as an adjunct faculty in the School of Communication.
Kornecki earned a BS in Journalism from Northern Illinois University, DeKalb Ill., and attended an Executive Program in Leading and Managing Change at Stanford University, Palo Alto, Calif.
Starting his career as a summer intern at Burson-Marsteller, the world's fifth largest public relations firm according to Council of PR Firms, he went on to join Edelman Worldwide, where he remained for 17 years. He held several executive positions including global director - corporate practice.
Kornecki recently started his own independent publishing company, which he called Kornucopia Press. Kornucopia's first publication, a book entitled How to Thrive in the PR Business, shares life lessons with young people who aspire to a career in public relations.
When asked about his teaching philosophy, Kornekci said, “I try to keep it simple and engage professionals in the classroom so that they can teach students what they’ve learned.”
Cheryl McPhilimy is president of McPhilimy Associates, a public relations and spokesperson coaching firm she founded in 1995. She works with executives and corporations on issues of visibility and perception. In addition to gaining experience at two Chicago agencies before starting her own, McPhilimy began her career on the media side, writing for the Daily Herald.
“Journalism is a terrific training ground for anyone interested in PR,” said McPhilimy. “It gives you essential fundamentals, specifically an understanding what is newsworthy and a sense of writing cleanly and quickly.”
McPhilimy was Loyola’s first part-time practitioner faculty member and has taught Public Relations since 2006. She earned a double bachelors degree in Latin and Psychology from the University of Michigan, Ann Arbor, Mich.
“Public relations is all about moving the needle, making something happen,” said McPhilimy. “My goal is that my classes help students hone their abilities to think strategically and write effectively so as to bring about change, whatever the arena they find themselves in.”
Martin J. Stock is the Director of Account Management at DraftFCB. For the past 21 years, Stock has worked on the Coors (now MillerCoors) business, and during that time, he has been involved with virtually every campaign that FCB and now Draftfcb has created for the beer brands. He is currently on the School of Communcation Board of Advisors.
Prior to joining FCB in 1989, Stock worked in St. Louis at D’Arcy Masius Benton & Bowles on the Anheuser-Busch account. Along the way he spent time at Young & Rubicam Chicago, working on the Motorola corporate assignment. He began his career at Meldrum & Fewsmith in Cleveland, where he supported the General Mills Restaurant business.
A 26 year veteran of the ad agency business, Stock grew up in Cleveland, and attended St. Ignatius High School where he played basketball and ran track. He received a B.A. in Communications from Loyola University/Chicago.