Loyola University Chicago

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Loyola University Chicago

School of Continuing and Professional Studies

Public Relations in a Digital World

COMM 318: Public Relations Writing

Credit Hours



COMM 210


This course focuses on strategic public relations, writing for publics including print, broadcast and digital media with understanding of objectives, news values and formats. Outcome: Students develop competency writing and editing news releases, pitch letters, fact sheets, public service announcements, newsletters, and Web content to develop a portfolio of individual writing samples.


School of Continuing and Professional Studies · 820 North Michigan Avenue, Lewis Towers 401, Chicago, IL 60611 · 312.915.6501

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